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International Services Marketing and Lifecycle Apprentice - ULS & PCS

GE HEALTHCARE Β· Madrid, Madrid, Spain

Posted 4 days ago

About this role

<h1><b><b><b>Job Description Summary</b></b></b></h1>The Ultrasound & PCS Services Marketing apprentice will support the strategy and commercial activation of all components of our Ultrasound & PCS Services business across International region, including the launch of new products and service offerings for the Ultrasound/PCS product portfolio. The Apprentice will be part of the International Service Marketing team and work closely with the Ultrasound & PCS Service Marketing Leaders.<br><br>This position will support the Ultrasound and PCS Services Marketing Leaders in the generation of incremental growth in our existing $380M business line in EMEA, APAC, LATAM through the maintenance of existing offerings and implementation of new offerings in partnership with Product Marketing, Services Operations and Services Sales teams. The offerings include Service contracts, equipment upgrades, probe care services, consumables & accessories promotion through service channel and digital capabilities .<br><br>GE Healthcare is a leading global medical technology and digital solutions innovator

Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><h1><b>Job Description</b></h1><p><b>Essential Responsibilities: </b></p><p></p><ul><li><p>Launch new product and service offerings to answer customer needs in partnership with the marketing manager for direct and indirect channels</p></li><li><p>Analyze the competition’s Service offerings to support differentiated positioning</p></li><li><p>Create promotional content and deliver multichannel campaigns (telesales, online marketing, eCommerce, direct sales)</p></li><li><p>Develop sales tools for, train and assist our commercial

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