Marketing Enabler - Ophthalmology (Manager level)
Roche · Ho Chi Minh, Hồ Chí Minh, Vietnam
About this role
<p>At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come
Join Roche, where every voice matters.</p><h3></h3><p></p><h3>The Position</h3><p><b>We advance science so that we all have more time with the people we love</b></p><p></p><p><span><b>Your Opportunity</b></span></p><p></p><ul><li><p><span>Co-create with DAN, PPOCs, local Enablers and other functions to build DA/TA integrated strategies and OBP (DA affiliate outcomes: LTO, MTO & STO) - aligned with global and regional strategies. </span></p><ul><li><p><span>Support DAN, PPOCs on building and reviewing business planning, re-define go-to-market model </span></p></li><li><p><span>Collaborate with PPOCs to engage with local stakeholders/partners to provide and validate local market competition and customers insights</span></p></li><li><p><span>Support DAN and PPOCs on market research to gain market insights for building strategies</span></p></li><li><p><span><span>Lead and collaborate with PPOCs and other stakeholders to conduct the short term, mid term and long term forecasting of business for related TAs</span></span></p></li></ul></li><li><p><span>Co-create with DAN and PPOCs to create promotional materials and build digital marketing contents for both HCPs and patients</span></p><ul><li><p><span>Provide input, <span>develop</span> and adaptation to all promotional materials in local language in alignment with Roche code of conduct and local regulations</span></p></li><li><p><span>Give advices for email/App/HCP platform campaign content</span></p></li><li><p><span>Support PPOCs on Email/App/HCP platform campaign deployment</span></p></li><li><p><spa
Apply for this role on Roche’s official careers site.